3 Ways to Increase Agency Billings
Over three decades we’ve tried many things to grow sales - most have born no fruit. However three strategies have paid dividends and have combined to provide a sustainable, long term agency business.
How to charge for brand strategy
Brand Strategy has the potential to add a high fee, high margin service to your agency offering. Experienced Brand Agencies and Strategy Consultancies will already be charging between $12,000 and $60,000 for brand strategy depending on the scope of market review and competitor analysis, and the comprehensiveness of their Strategic output.
Writing a killer brand strategy proposal
A key to gaining new and/or more Brand Strategy work is proposal writing. The more effectively you’re able to communicate the benefit of Brand Strategy to your client and their business the more likely you are to win the project or add this scope of work.